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EPCOT – Why experience brands cannot predict the future
Because we’re in the future. The future is happening all around us, and most people aren’t ready for it. Those who are ready read...
Feb 3, 2010
Matricide and Fear in the Magic Kingdom
Brands are supposed to make you feel good; but nothing makes you feel quite so good as a rebound from feeling bad or sad or scared. This...
Jan 31, 2010
The Wonderful Parasitic Branches of Disney
Day 2 in Orlando, and I don’t have many negatives to report about the Magic Kingdom. Sure, most of the tram drivers and other Disney...
Jan 28, 2010
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